We are a professional, multi-skilled, strategic brand marketing and communications company specialising in creative conceptualisation, design, and the roll-out of high end, cost effective visual and digital communications. All are designed to solve business and marketing problems in a fresh, exciting and relevant way, using both traditional offline and contemporary online media vehicles and digi-space.
As a small collective team of capable creative thinkers, innovation seekers and problem solvers, we supply cutting-edge, strategically coherent brand activation and experience, marketing and tactical plans and cost effective communications ranging from conceptual design of new corporate, product or service brands to executing fully fledged, integrated offline/online media campaigns.
Creative Solutions is known for the design and implementation of many iconic and authentic brand building and break-thru sales campaigns and we have worked across a number of different product, service or industry groups. We have helped both local and international clients, to strategically position themselves, attract new business, launch new products, develop bigger market segments and transform their brands into corporate icons.
We believe that our approach and thought processes result in meaningful brand differentiation. Based on our years of collective, practical, hands-on experience, we deliver communication that is fresh, exciting and relevant. It is efficient, effective and generates meaningful business value. Even though we have a particular philosophy on why and what we charge, we remain highly competitive relative to the services we provide and the added value delivered.
Branding is “what you do the mind, not the product”, and therefore we seek to understand the human truth that lies behind every marketing problem, in order to bring about the desired change, in our clients’ target markets. We’d prefer to look at your need and develop the advertising solution that is relevant and gets your message out to the right people, for the right price. It’s this kind of thinking that makes us effective, means you get a return on your investment – and your brand enjoys real differentiation. More and more clients are looking for holistic “solutions” to their business/marketing problems that are not always answered by traditional media. This represents new opportunities as companies are looking for different ways to engage with consumers. We don’t take a one-size-fits-all campaign and try to shoehorn you into it. It is key to first understand your business needs thoroughly – why you need to run campaigns, and what you need to get out of them. Based on this, we craft campaigns around this – not the other way round. Then closely manage it for you, fine tuning for optimal results and implementing lessons learnt. We are proud of where we have come from and are excited about where we are going. Come journey with us.
After years of working in the industry with the leaders of top companies in South Africa and abroad, we have identified 3 crucial tasks to help you create a competitive advantage, grow your company’s market leadership and generate healthy, sustainable profit by improving your revenue and performance, improving brand communication quality and reducing marketing costs.
-Assessing conditions, comparing attributes and looking for strategic turns to gain competitive advantage. -Embracing hands-on, experienced leadership able to unlock & inspire creative energy. -Using skills and experience to get the job done. -Being passionate about brands and flexible working in “Direct to Consumer” (DtoC) or “Business to Business” (B2B) areas. -Finding models that link price, performance and value together. -Uncovering cost issues, deflecting the price focus and making conversations about real value. -Using data and analytics to measure and elevate our creative product. -Clarifying client expectation vs. deliverables. -Clarifying respective roles and responsibilities.
Ask what more we can do for you...
|
